25+
Years in the Tech Industry
20+
Enterprise Transformations
$110B
Revenue Impact Delivered
100+
Speaking Engagements
About Me
Jacqueline Woods is a visionary marketing leader, renowned for her expertise in brand building, customer experience, AI innovation, and driving corporate transformations. Known as the “360° CMO,” she brings a holistic marketing approach that seamlessly blends strategy, technology, and storytelling to deliver exceptional business outcomes.
A Trailblazing Journey of Innovation and Leadership Across Global Industries
300%
YoY pipeline growth achieved and drove 12% growth in brand awareness.
Teradata
$1B+
Delivered marketing-driven revenue from the business partner ecosystem.
IBM
$178B
Drove B2C and B2B marketing; strong results for x-industry portfolio: media, transportation, oil & gas, energy, capital finance, and healthcare.
GE
#2
Successfully launched new company brand and awarded 2nd place for brand innovation.
NeilseniQ
$350M
Named Dell partner of the year. Also drove $60M+ managing strategic accounts, e.g., Apple.
Oracle
$630M
P&L leader doubled revenue by expanding into consumer markets with branded private-label products.
AT&T
A Journey of Innovation and Leadership Across Global Industries
A dynamic and proven leader, Jacqueline has a track record of driving global business growth through innovative strategies, customer-centered programs, and revenue optimization.
GM, Product Management, AT&T
Expanded portfolio to include private label consumer products, doubling annual revenue in year 1.
Global VP, Oracle
Drove a $1B savings and 10% margin gain with e-business standardization. Built $160M SMB product line and generated $350M in key accounts.
Chief CX & Head of Segmentation, GE
Led customer experience teams and increased profitability and retention across GE’s $178B portfolio
Global VP, IBM Systems, Cloud, Data, and Mobile
Drove 347% CAGR for Cloud through strategic marketing and partner management
Global CMO, IBM Global Financing
Helped IGF drive 9% of IBM’s net profits. Led NPI and offering management
Global CMO, NielsenIQ
Successful divestiture of from Nielsen media measurement, full launch, and rebrand of NIQ
Global CMO, Teradata Transforming
billion on-prem HW company to SaaS based software company focused on Data, AI, and Cloud
What makes me unique?
With The 360° Leadership Advantage, I bring a holistic approach that aligns strategy, innovation, and customer insight to drive measurable growth.
I move beyond brand awareness to focus on revenue, profitability, and lasting enterprise value-fueled by data, Al, and purpose-driven leadership.
Unstoppable –
Break Through & Lead with Clarity
“A guide to overcoming obstacles, making bold decisions, and leading with impact.”
AI crafts hyper-relevant content, ensuring customers receive tailored experiences at every touchpoint.
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Latest Episodes

Creating the Ultimate Unified Digital Experience for Customers
Duration: 38 min

Driving Brands Through Short-Term Expectations
Duration: 50 min

Jacqueline Woods: CMO of a billion-dollar org demonstrates how opportunity can…
Duration: 42 min












